Have you ever experienced the terror of poorly printed postcards? They're not really "cards" at all, but flimsy pieces of paper that look like they came from the local copymart. How can you be expected to distribute them when they will fold under pressure?
Avoid this by making sure your postcards are printed on 14pt heavy cardstock. A glossy finish doesn't hurt either; it will protect your postcards from the elements so that they can stay visible longer!
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